Cablecom Selects Irdeto to Secure New Digital 3.0 Service
Cablecom chooses Irdeto Conditional Access System to protect Digital 3.0 and deliver high-definition content to Mexican consumers
NexTV Summit, MEXICO CITY– 3 October, 2012 - Irdeto, a world leader in content security, management and delivery, today announced that Cablecom, a leading pay TV operator based in Mexico City, has selected the Irdeto Conditional Access System (CAS) to help build its new Digital 3.0 pay TV service. Irdeto CAS, built on the foundation of renewable security and proven to deliver the best return on investment to operators worldwide, enables Cablecom to securely and cost-effectively offer the best TV programs and movies on a wide variety of business models. Cablecom’s new Digital 3.0 service provides digital and full high-definition (HD) signal, the possibility of connecting to multiple devices, 200 audio and video channels with greater image and sound quality as well as pay-per-view and other premium content. Cablecom’s strategy is currently focused on providing world class services to subscribers, and by leveraging Irdeto CAS, Cablecom has the flexibility to freely experiment with new digital services without compromising its premium assets.
“Irdeto CAS is extremely important to Cablecom and our Digital 3.0 service as we make the transition into a new technology platform to deliver high quality services to our customers,” said Marcelo Saccaggio, COO, Cablecom. “We have invested over US$80 million and we made a strategic decision to work with Irdeto because we recognize the importance of protecting our content from digital piracy. Irdeto’s vision and the flexibility of its solutions will take us into the future and enable us to execute on our strategy. Cablecom is committed to providing subscribers with the most cutting-edge services and high-value content, and with the help of Irdeto CAS, we are now able to securely offer that content in digital and HD quality.”
Piracy rates in Mexico are rated among the top ten worst in the world, with the country being placed on the International Intellectual Property Alliance (IIPA) Watch List. The IIPA Watch List documents increasingly devastating online and physical piracy of copyrighted works in numerous countries throughout the world. Given the overarching issue of piracy in Mexico, Cablecom took proactive measures to fully address content protection as it looked to improve and expand its services. By deploying Irdeto CAS, Cablecom is able to satisfy both the content owners’ demands for reliable security solutions and its subscriber’s desire for premium content on multiple devices.
Giovani Henrique, Country Manager, Latin America and The Caribbean, Irdeto, said: “Consumers no longer accept anything but the best when it comes to their pay TV experience. Cablecom understands the importance of offering premium content and services to reduce churn and attract new subscribers in a competitive market. Irdeto CAS is the backend technology and support needed to provide more services, payment options and device support - which equates to choice and flexibility for consumers.”
Irdeto CAS provides the most stringent content security for TV broadcasters. From content creation to middleware integration to distribution, Irdeto technology goes beyond protecting digital assets and provides platforms that will enable Cablecom to deliver a more engaging user experience across multiple devices. Digital 3.0 service is currently available in the states of San Luis Potosi,, Querétaro, Tlaxcala, Tamaulipas, Coahuila, Zacatecas, Veracruz, Tabasco, Guanajuato and Campeche.
Irdeto is a world leader in content security, management and delivery for pay TV, online operators and content owners. Through its innovative conditional access, dynamic monetization and content security technologies, the company allows new forms of distribution for broadcast, broadband and mobile entertainment, as well as for the world’s most popular apps, eStores and consumer devices. Regionally headquartered in Amsterdam, Beijing, and San Francisco, the company employs more than 1,000 people in 25 locations around the world. Irdeto is a subsidiary of multinational media group Naspers (JSE: NPN). Please visit Irdeto at www.irdeto.com.
Cablecom is one of the largest telecommunications companies in Mexico, founded nearly 50 years ago. Cablecom now provides more than one million video services, internet and telephony to residential and business customers in 16 Mexican states, covering a population of approximately 11 million people. Additionally, Cablecom provides specialized telecommunications services with the latest technology to enterprise customers through its subsidiary MetroRed, with presence in 42 cities and networks with an area of more than 24,000 kilometers.
For further information about Irdeto please contact:
Tel: +54 11 4813 1130 ext. 25
Mobile: + 54 9 11 5332 2899
Senior Manager, Public and Internal Relations