Press Release

Digiturk Launches Video On Demand And High Definition Personal Video Recording Solutions

Innovative partnership between Irdeto, OpenTV, Pace and TeleIDEA provides Digiturk with world-class broadcast capabilities

Amsterdam, The Netherlands, IBC 2009 — 15 September 2009 — Irdeto, the leading expert in multimedia content and business model protection solutions and services, in conjunction with OpenTV (NASDAQ: OPTV), Pace, and TeleIDEA announced it has developed and implemented a highly complex broadcasting solution for Digiturk, a leading Turkish satellite television provider. Through the joint endeavor, Digiturk is now starting to deliver advanced digital video offerings to its customers, including push and subscription video on demand (P/S-VOD) with high-definition personal video recording (HD PVR) functionalities.

As one of the first P/S-VOD offerings to be launched in a satellite environment, this joint project brings one of the most innovative solutions to the region. Since the launch of the HD PVR service in January 2008, Digiturk has already signed on 45,000 subscribers across Turkey. The solution integrates the triple-tuner high definition PVR designed by Pace for Digiturk with Irdeto's Conditional Access,(CA) to enable Digiturk to offer new digital services to their customers and obtain high-value content from content providers. The offer is powered by OpenTV's PVR-enabled middleware technology, OpenTV Core2â„¢/PVR2â„¢ and features the TeleIDEA Electronic Program Guide (EPG) feature P/S-VOD, enabling subscribers to select, download and store feature films and television shows directly onto the set-top box hard drive.

"Customers are demanding advanced media services and pioneers like Digiturk are providing the future of TV in their region. This innovative joint solution for Digiturk, integrating our highly versatile, modular and scalable Irdeto Conditional Access System with the OpenTV, Pace and TeleIDEA components is testament to that," said David Canellos, senior vice president of sales and marketing for Irdeto. "Through continued collaborative efforts such as these, we look forward to bringing further advanced services and digital video offerings to operators and customers around the world."

"We are committed to providing customers with cutting-edge functionality and features, as evidenced through the results of this new, innovative solution," added Hatice Memiguven, COO of Digiturk. "The technology provided by Irdeto, OpenTV, Pace and TeleIDEA proved instrumental in securing numerous additional satisfied subscribers and successfully implementing a new business model."

"This launch was a complex project that required a collaborative effort by Irdeto, OpenTV, Pace and TeleIDEA," said Dr. Joel Zdepski, Senior Vice President and General Manager, Middleware, OpenTV. "We are very pleased with the team effort that has enabled Digiturk to bring their solution to market successfully."

"Together with Irdeto, Open TV and TeleIDEA we have developed an innovative platform for Digiturk to add a range of new push and subscription VOD services," said Richard Slee, President Pace plc. "Digiturk was an early adopter of our high definition PVR technology and now through the combined contribution of the technology partners, is leading the deployment of another new revenue generating platform."

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About Digiturk
DIGITURK is the first and only digital platform in Turkey that operates since 2000. As of end of August 2009, offering premium content through 173 television, radio and interactive channels. DIGITURK has been appealing to different tastes through movies from major Hollywood studios and its exclusive football content. It holds exclusive rights for the Turkcell Super League football matches until the end of the 2009-2010 seasons with HD (High Definition) quality. It offers multi-channel subscription packages and pay-per-view content including general entertainment, sports, news, movies, adult, music, documentaries, education and children’s programming. Selected programs are available in original language, subtitled or dubbed in Turkish. Subscribers have also free access to a selection of interactive services, such as real-time multiplayer games, home shopping, home banking, weather forecast and real-time stock exchange data.

DIGITURK has 2.3 million subscribers with its well-established distribution and sales network in Turkey.

About Irdeto

Irdeto empowers companies to protect and monetize their digital assets and maximize return on content with innovative and reliable software technologies, content management and distribution solutions and end-to-end solutions and services. The company's products include conditional access, digital rights management, business support systems and set-top box software solutions. Through group company Cloakware, it provides software and datacenter security solutions, More than 500 customers worldwide trust Irdeto to secure and enable the delivery of their valuable content across digital broadcast, IP, mobile, enterprise and government networks. Irdeto solutions currently enable simple to advanced business models on more than one billion devices and applications.

Founded in 1969, Irdeto employs over 900 people in 25 offices across the globe, including the dual corporate headquarters in Amsterdam and Beijing. The company is a subsidiary of multinational media group Naspers (JSE: NPN), which includes a wide range of pay TV, Internet, instant-messaging, technology and publishing businesses. For more information, please visit http://www.irdeto.com.

About OpenTV
OpenTV is one of the world's leading providers of advanced digital television solutions dedicated to creating and delivering compelling viewing experiences to consumers of digital content worldwide. The company's software has been integrated in more than 133 million devices around the world, and enables enhanced program guides, video-on-demand, personal video recording, interactive and addressable advertising, and a variety of enhanced television applications. For more information, please visit www.opentv.com.

About Pace
Pace plc (LSE:PIC) is a leading technology developer for the global payTV industry, working across satellite, cable, IPTV and terrestrial platforms. Pace has one of the world's most experienced specialist engineering teams, developing intelligent and innovative products and services for both payTV operators and retail markets across the world.

Following the acquisition of the set-top box and connectivity solutions business of Royal Philips Electronics in April 2008, Pace employs over 900 people in locations around the world, including France, the USA, India and Hong Kong. Pace's international headquarters are in Saltaire, West Yorkshire, UK. For more information on Pace, please visit www.pace.com.

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