Multi-Screen User ExperiencesEngaging with customers within an increasingly complex and competitive market is a challenge for any TV operator or content owner. They need to provide the right content, on the right device at the right time and create user experiences that not only engage and retain existing subscribers but also appeal to new audiences who increasingly want more flexible, interactive, personal, portable and social TV. The Irdeto TV services solution – fulfilling the TV Everywhere promise Irdeto’s TV services and suite of reference applications for tablets, smartphones, Connected TVs and other iOS and Android devices, provides operators with a complete, end-to-end solution for creating consistent and engaging multi-screen user experiences that monetize their TV Everywhere services. The end-to-end solution enables operators to rapidly implement any combination of its modular set of cloud TV services, either within their existing product portfolio, or capitalize upon the rich API functionality provided by the Irdeto Broadband, SmartStart and ActiveCloak dynamic security solutions and industry-leading, recommendation and gaming services. Social TV and recommendation The Irdeto TV services solution enables operators to offer sophisticated social media engagement on companion devices through channels such as Facebook and Twitter. The fully-integrated social features enable consumers to share comments and recommendations that synchronize their viewing experiences in real time. Simple, user-friendly content discovery Irdeto enables operators to offer a user-friendly content discovery experience that takes audiences on a journey of gradual content discovery that begins passive and gradually becomes more interactive, social and personal. The format that Irdeto has created breaks with operator content silos and includes features such as:
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