Irdeto Wins CSI 2011 Award for Best Content Protection Technology
Irdeto Receives Highest Honor for its Dynamic Security Solution, ActiveCloak™ for Media
WHO: Irdeto, a global software security and media technology company, announced today its ActiveCloak™ for Media solution has won the CSI 2011 Award for best content protection technology. The solution enables pay TV and overâ-the-top (OTT) operators to securely deliver premium digital video to any device.
WHAT: The CSI Awards are one of the most comprehensive and competitive technology awards, designed to recognize technical and product marketing excellence in the cable, satellite, terrestrial broadcasting and IPTV sectors. Launched in 2003, the CSI Awards have attracted more than 150 entries every year, gaining the endorsement of the industry's leading technology suppliers. Irdeto overcame rigorous competition from other industry leaders to win the prestigious Best Content Protection Technology award. The honor was bestowed upon the ActiveCloak for Media solution in acknowledgment of the company's innovative Dynamic Security approach to protecting the entire pay media business model on any device.
WHY: ActiveCloak for Media takes application protection to a new level by providing renewable, studio-approved security as well as piracy monitoring and response services for a wide range of popular content distribution platforms — including tablets, smartphones, iPads, PCs, connected TVs, game consoles and hybrid STBs. By monitoring and responding to security threats against licensed content, Irdeto's Dynamic Security protects companies' content business models and brand reputations. ActiveCloak for Media is currently being used by industry leading companies (including Netflix, Comcast, Sony and Toshiba) that want to ensure the valuable digital assets they provide to their customers are protected.
This award comes on the heels of the announcement that Irdeto has expanded the ActiveCloak for Media solution to protect digital content distributed to both OTT and home networking environments. ActiveCloak for Media provides support for Android devices and HTTP Live Streaming technology (HLS), and can be bundled together with Irdeto's Broadband Solutions for a complete end-to-end offering.
WHEN: The award was announced Friday 9th September 2011.
WHERE: Irdeto received the award at the CSI Awards Ceremony at IBC 2011. Irdeto is showcasing its complete solution portfolio at the show via interactive demonstrations. These demos will give users a glimpse into the future of innovative content distribution and consumption. For more information, visit stand 1D51.
"Irdeto is proud to be recognized by the CSI Awards and its independent panel of industry experts for our ActiveCloak for Media solution. The dynamic and robust solution helps operators protect and monetize premium Hollywood content and enable the secure access to content across multiple platforms. This is essential if operators want to ensure customer loyalty and build on existing and new revenue streams," said Martin Sendyk, Senior Vice President, Products, Irdeto.
For more information about Irdeto's solutions, please visit here.
About Irdeto
Irdeto is the most innovative software security and media technology company in the world. Through its diversified, renewable security, and monetization technologies, the company allows new forms of distribution for broadcast /broadband/mobile entertainment, and for the world's most popular app, estores and consumer devices. Co-headquartered in Amsterdam and Beijing, Irdeto employs 1000 people in 25 locations around the world. It is a subsidiary of multinational media group Naspers (JSE: NPN).
Media contacts:
Racepoint Group for Irdeto
Lucie Smith
Tel: +44 (0) 208 811 2474
Email: IrdetoUK@racepointgroup.com
Irdeto
Alex Rassey
Tel: +1 (760) 496-8238
Email: alex.rassey@irdeto.com