Piracy never sleeps
With the widespread availability of high-quality digital content (premium Ultra HD and HDR content), the need to protect these valuable assets and their associated revenue is paramount.
Security requirements get tougher
Irdeto offers TraceMark™, our award winning patented Forensic Watermarking solution, to enhance your security efforts throughout the content value chain.
TraceMark™ supports different use cases, from tracking security weaknesses in distribution channels to identifying individual pirate sessions to disrupt unauthorized streams at the source.
Whether you are trying to protect live or video on demand content or whether you deliver your content over Satellite or OTT platforms, Irdeto has a watermarking solution that is optimal for your business needs.
Effectively secure your content while ensuring maximum viewer experience
No impact to picture quality
The unique invisible mark embedded into the content is undetectable to the human eye. This ensures the best protection of premium content without impacting viewer experience.
Persistent watermark
Our watermarking survives any pirate transformation, and it is easy to renew security if a breach occurs.
Trusted by Hollywood studios and premium sports owners
Major rights holders and content owners trust Irdeto’s watermarking service to help protect their valuable assets. Given the incremental growth of digital content, content owners recognize the value of ensuring robust security to safeguard valuable revenue and brand reputation.
Select the TraceMark™ solution that suits your business needs
TraceMark™ for Distribution
Irdeto’s TraceMark™ for Distribution is a cloud SaaS that will allow you to get rolling quickly to market without having to change internal workflows. It is fully integrated with IBM Aspera on Cloud, providing content owners, post-production houses, and content aggregators a solution that is efficient, cost effective and easy to use.
Monitor your distribution network and take action against illegal redistribution of your content
TraceMark™ for OTT
Watermarking can be embedded at the headend or on the client side, depending on business needs.
Irdeto TraceMark™ for OTT solution is pre-integrated with many popular encoders, CDNs, packagers and player applications. This level of end-to-end integration makes it quick and easy to deploy forensic watermarking to your ever-increasing consumer base.
Protect viewership revenue on your direct-to-subscriber OTT platforms from illegal sharing of content
Expand your security compliance to obtain premium content
TraceMark™ for Broadcast
Irdeto’s TraceMark™ for Broadcast is typically deployed with Irdeto’s Conditional Access System, an integrated solution allowing the operator to control how and when the watermark is embedded. This provides the flexibility to address different watermarking and piracy use cases.
Safeguard live linear channels and broadcasts by identifying unauthorized redistribution
Enhance your security to protect the value of your content
There is no “Silver Bullet” to solve piracy
Leveraging a full suite of integrated security solutions is key to protecting valuable revenue
TraceMark™ for Distribution is pre-integrated with IBM Aspera on Cloud, eliminating the need for costly integrations of two workflows, facilitating fast, scalable, affordable deployment. This “pay for use” model enables customers to pay for only the number of files they watermark, rather than having a “one-size fits all” annual fee.
When TraceMark™ for OTT is taken with Irdeto Control, our multi-DRM and policy management system, OTT services will support the widest range of devices and business models with the highest SLA levels.
TraceMark™ for Broadcast is pre-integrated with Irdeto Cloaked CA to enable easy configuration of the watermark characteristics and manage when the watermark is inserted.
All TraceMark™ solutions are fully integrated with Irdeto’s suite of antipiracy solutions to ensure the rapid identification and enforcement of illegally redistributed premium assets, or weaknesses in your distribution channels, helping protect your revenue and brand.
Want to learn more about how Irdeto’s TraceMark™ solutions can help you?
Contact us
Awards
2020 Product of the Year –
TraceMark™ for Distribution with IBM Aspera on Cloud
2020 Cloud Service Innovation of the Year –
TraceMark™ for Distribution
Better together
Watermarking is a key step in combatting video piracy. In order to effectively protect your content, the entire value chain needs to be addressed. Watermarking can dissuade users from consuming pirated content and when combined with Irdeto’s Online Piracy Detection (OPD) Services allows service providers to trace the source of leaked content to take appropriate action. Irdeto’s Cyber Services provide additional investigative support and evidence to track down and take action against pirate services
Learn more about Irdeto’s Online Piracy Detection and Cyber Services.
Online Piracy Detection
